 Everyone from FBI agents to human resource professionals examine body language for clues about a person’s character.
It’s common for media commentators to scrutinize the postures, gestures, and facial expressions of public figures for insights into attitudes, beliefs, and inner worlds. An angry look on the faces of celebrity lovers raises concern in the headlines about trouble in paradise, for example, or a halfhearted handshake between politicians becomes a debate about perceived disunion. In the early 1970s, Albert Mehrabian, an engineer turned pioneer nonverbal communication researcher, found what is sometimes known as the 7-38-55 rule. This means that of all messages, only 7% is verbal (words only), 38% is vocal (tone of voice, intonation, and other sounds), and 55% is through nonverbal (no words) forms of communications.
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